Advertising Formats at Block 37

Block 37 supports the full range of common-area placements in the sizes listed below. Advertisers working Chicago, IL usually start with backlit panels or a sky banner, then layer digital for short-burst promotions.

Backlit Panels advertising placement of the kind available at Block 37

Backlit Panels

4' x 6' illuminated, single or double sided

Lightbox panels positioned along the busiest walking routes, so your message is lit and legible from either direction of travel. Sizes and unit counts at Block 37 are confirmed with the property.

Sky Banners advertising placement of the kind available at Block 37

Sky Banners

10' x 14' or 14' x 16', double sided

Large hanging banners hung above center court, the single most visible canvas in the property. Sizes and unit counts at Block 37 are confirmed with the property.

Digital Screens advertising placement of the kind available at Block 37

Digital Screens

15-second full-motion or static, rotating loop

High-brightness digital displays in the highest-traffic nodes, with creative you can update mid-flight. Sizes and unit counts at Block 37 are confirmed with the property.

Standees advertising placement of the kind available at Block 37

Standees

36"W x 72"H, double sided

Double-sided freestanding units set where shoppers pause, from seating areas to escalator landings. Sizes and unit counts at Block 37 are confirmed with the property.

Escalator & Column Wraps advertising placement of the kind available at Block 37

Escalator & Column Wraps

Custom sized to the fixture

Immersive surface coverage on fixtures shoppers stand beside, delivering long dwell exposure. Sizes and unit counts at Block 37 are confirmed with the property.

Exterior Spectaculars advertising placement of the kind available at Block 37

Exterior Spectaculars

Large-format window and entrance coverage

Oversized exterior branding that captures traffic before shoppers even walk through the doors. Sizes and unit counts at Block 37 are confirmed with the property.

What every placement at Block 37 includes

Every placement at Block 37 is delivered turnkey, from the availability check through to removal at the end of the flight.

Availability check with the property
Creative specs and print-ready templates
Production and professional installation
Photo proof of posting once live
Mid-flight creative swaps on digital
End-of-campaign recap with impressions

Sizes and specifications at Block 37

Every format at Block 37 is quoted with exact sizes, print specifications, and bleed requirements, so your designer can build artwork correctly the first time. The sizes listed above are typical for this class of property in Chicago, IL.

Sizes, resolutions, and file formats for Block 37 are confirmed in writing with your proposal, along with the shipping address and deadline for printed material.

Choosing between formats at Block 37

Static formats at Block 37 are the better value for always-on presence, while digital screens are the better tool for dated offers, countdowns, and multi-message campaigns.

Full pricing for every format and size at Block 37 is available on the Block 37 advertising rates page in Chicago, IL.

Where Block 37 is located

Chicago, IL. Block 37 serves shoppers across the Chicago and the surrounding Illinois market.

Block 37Chicago, IL
  • Common-area advertising throughout the property
  • Production, install, and photo proof included
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Which formats are open right now?

Inventory at Block 37 moves quickly around holidays and back-to-school. Send us your dates and we will confirm what is available. Fourth-quarter inventory at Block 37 is usually committed well before Black Friday, so holiday flights should be reserved in early autumn.

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