Advertising at The Mall at Northgate
Put your brand in front of San Rafael shoppers
For advertisers targeting San Rafael, CA, The Mall at Northgate concentrates a large share of local retail traffic into a single controlled environment where your message can be placed exactly where buying decisions are made.
A typical visit to The Mall at Northgate runs well past an hour, so a shopper walks the same corridors several times before leaving. That repetition turns a single placement into multiple impressions and builds frequency without extra media spend.
We place illuminated backlit panels, sky banners, digital screens, standees, escalator wraps, column wraps, and exterior spectaculars in the common areas of The Mall at Northgate, and we manage production, install, permitting, and proof of posting end to end.
Fourth-quarter inventory at The Mall at Northgate is usually committed well before Black Friday, so holiday flights should be reserved in early autumn.
See formats at this mallCenter at a glance
Who you reach here
- Trade area
- San Rafael, CA
- Average visit dwell time
- 60-90 minutes
- Shoppers aged 18-49
- Majority of traffic
- Repeat monthly visitors
- Roughly half
Audience figures for The Mall at Northgate are confirmed with the property before your campaign is booked. If you are comparing several centers in California, we can put the numbers side by side so you can see where your budget buys the most qualified reach.
Advertising formats in the common areas
See specs and sizes on the The Mall at Northgate advertising formats and sizes page in San Rafael, CA.
Why advertise inside The Mall at Northgate
Advertisers choose The Mall at Northgate when they need local dominance rather than thin national reach. One property, bought well, can own the visual field of an entire San Rafael trade area for the length of a flight.
Unlike digital impressions that can be skipped, blocked, or scrolled past, a placement at The Mall at Northgate is physically present for every hour the property is open. There is no viewability question and no bot traffic to discount.
Planning your flight at The Mall at Northgate
Most advertisers at The Mall at Northgate begin with one anchor format, add digital screens for promotional bursts, and hold the flight for a full quarter so recognition has time to turn into response.
We confirm sizes, unit counts, and pricing at The Mall at Northgate with the property before anything is booked, then handle production, installation, permitting, and proof-of-posting photography.
Questions advertisers ask about The Mall at Northgate
How much does advertising at The Mall at Northgate cost?
Rates at The Mall at Northgate depend on format, placement, and flight length. Backlit panels and standees typically start in the low four figures per four-week flight, while sky banners, digital loops, and escalator wraps in San Rafael, CA are quoted individually. Send your dates and we return exact pricing with production included.
What is the minimum campaign length at The Mall at Northgate?
Static formats at The Mall at Northgate run in four-week flights, and digital screens can be bought in shorter cycles. Longer flights of 12 weeks or more earn better rates and hold prime placements through the California holiday season.
Do you handle printing and installation at The Mall at Northgate?
Yes. Every placement at The Mall at Northgate includes production, professional installation, permitting with the property, photo proof of posting, and removal at the end of the flight.
How many shoppers will see my ad in San Rafael, CA?
The Mall at Northgate draws steady weekly traffic from across San Rafael and the surrounding California market. Impression estimates for your specific placements are confirmed with the property before booking.
How soon can a campaign go live at The Mall at Northgate?
Fourth-quarter inventory at The Mall at Northgate is usually committed well before Black Friday, so holiday flights should be reserved in early autumn. Once creative is approved, most static placements post within two to three weeks, and digital screens can go live in days when inventory is open.
Where The Mall at Northgate is located
San Rafael, CA. The Mall at Northgate serves shoppers across the San Rafael and the surrounding California market.
- Common-area advertising throughout the property
- Production, install, and photo proof included
Ready to see availability at The Mall at Northgate?
Tell us your market, timing, and budget and we will send current openings with rates.
Request a quote