
Backlit Panels
4' x 6' illuminated, single or double sided
Illuminated panels in the main corridors and near anchor entrances. The workhorse format for always-on brand presence. Sizes and unit counts at Pier Park are confirmed with the property.
Below is the format set available at Pier Park, with typical sizes for each. Availability shifts by season, so exact panel positions and screen counts are verified with the property before anything is booked.

4' x 6' illuminated, single or double sided
Illuminated panels in the main corridors and near anchor entrances. The workhorse format for always-on brand presence. Sizes and unit counts at Pier Park are confirmed with the property.

10' x 14' or 14' x 16', double sided
Overhead banners that own the sight line down the concourse and read clearly from both levels. Sizes and unit counts at Pier Park are confirmed with the property.

15-second full-motion or static, rotating loop
Bright digital panels near entrances and courts, with dayparting and mid-campaign creative swaps included. Sizes and unit counts at Pier Park are confirmed with the property.

36"W x 72"H, double sided
Eye-level freestanding panels placed near court seating, entrances, and anchor walkways. Sizes and unit counts at Pier Park are confirmed with the property.

Custom sized to the fixture
Wrapped escalators and columns that hold attention during the slow, captive moments of a visit. Sizes and unit counts at Pier Park are confirmed with the property.

Large-format window and entrance coverage
Building-scale exterior graphics that turn the arrival moment into a branded impression. Sizes and unit counts at Pier Park are confirmed with the property.
Every placement at Pier Park is delivered turnkey, from the availability check through to removal at the end of the flight.
Every format at Pier Park is quoted with exact sizes, print specifications, and bleed requirements, so your designer can build artwork correctly the first time. The sizes listed above are typical for this class of property in Panama City Beach, FL.
Because sizes differ slightly from property to property, the spec sheet for Pier Park is generated after your placements are held, and it governs the final artwork dimensions.
Advertisers with a single message usually get more value from a static placement at Pier Park. Advertisers rotating several offers get more from digital, where creative swaps cost nothing.
Full pricing for every format and size at Pier Park is available on the Pier Park advertising rates page in Panama City Beach, FL.
Panama City Beach, FL. Pier Park serves shoppers across the Panama City Beach and the surrounding Florida market.
Inventory at Pier Park moves quickly around holidays and back-to-school. Send us your dates and we will confirm what is available. Seasonal demand at Pier Park peaks twice a year. Reserving early is the difference between choosing your position and taking what is left.
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