
Backlit Panels
4' x 6' illuminated, single or double sided
Illuminated panels in the main corridors and near anchor entrances. The workhorse format for always-on brand presence. Sizes and unit counts at Hanes Mall are confirmed with the property.
These are the common-area formats we place at Hanes Mall. Sizes and inventory counts are confirmed per property, and most brands pair one static anchor format with digital to build both reach and flexibility.

4' x 6' illuminated, single or double sided
Illuminated panels in the main corridors and near anchor entrances. The workhorse format for always-on brand presence. Sizes and unit counts at Hanes Mall are confirmed with the property.

10' x 14' or 14' x 16', double sided
Overhead banners that own the sight line down the concourse and read clearly from both levels. Sizes and unit counts at Hanes Mall are confirmed with the property.

15-second full-motion or static, rotating loop
Bright digital panels near entrances and courts, with dayparting and mid-campaign creative swaps included. Sizes and unit counts at Hanes Mall are confirmed with the property.

36"W x 72"H, double sided
Eye-level freestanding panels placed near court seating, entrances, and anchor walkways. Sizes and unit counts at Hanes Mall are confirmed with the property.

Custom sized to the fixture
Wrapped escalators and columns that hold attention during the slow, captive moments of a visit. Sizes and unit counts at Hanes Mall are confirmed with the property.

Large-format window and entrance coverage
Building-scale exterior graphics that turn the arrival moment into a branded impression. Sizes and unit counts at Hanes Mall are confirmed with the property.
Every placement at Hanes Mall is delivered turnkey, from the availability check through to removal at the end of the flight.
Every format at Hanes Mall is quoted with exact sizes, print specifications, and bleed requirements, so your designer can build artwork correctly the first time. The sizes listed above are typical for this class of property in Winston-Salem, NC.
Sizes, resolutions, and file formats for Hanes Mall are confirmed in writing with your proposal, along with the shipping address and deadline for printed material.
Static formats at Hanes Mall are the better value for always-on presence, while digital screens are the better tool for dated offers, countdowns, and multi-message campaigns.
Full pricing for every format and size at Hanes Mall is available on the Hanes Mall advertising rates page in Winston-Salem, NC.
Winston-Salem, NC. Hanes Mall serves shoppers across the Winston-Salem and the surrounding North Carolina market.
Inventory at Hanes Mall moves quickly around holidays and back-to-school. Send us your dates and we will confirm what is available. Prime placements at Hanes Mall tend to renew with existing advertisers, so the earlier you send dates, the more of the corridor you can choose from.
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