Dutch Square Center supports the full range of common-area placements in the sizes listed below. Advertisers working Columbia, SC usually start with backlit panels or a sky banner, then layer digital for short-burst promotions.
4' x 6' illuminated, single or double sided
Always-on illuminated placements at anchor doors and corridor decision points, where shoppers slow down and read. Sizes and unit counts at Dutch Square Center are confirmed with the property.
10' x 14' or 14' x 16', double sided
Suspended banners visible across the entire concourse, ideal for launches and seasonal pushes. Sizes and unit counts at Dutch Square Center are confirmed with the property.
15-second full-motion or static, rotating loop
Full-motion screens on a rotating loop at the busiest intersections, bookable in shorter cycles than static. Sizes and unit counts at Dutch Square Center are confirmed with the property.
36"W x 72"H, double sided
Portable eye-level displays positioned close to the categories your buyers are already shopping. Sizes and unit counts at Dutch Square Center are confirmed with the property.
Custom sized to the fixture
Full-surface wraps that surround shoppers during vertical transit and at rest points. Sizes and unit counts at Dutch Square Center are confirmed with the property.
Large-format window and entrance coverage
Large-format entrance and window coverage that works on parking-lot traffic as well as foot traffic. Sizes and unit counts at Dutch Square Center are confirmed with the property.
Every placement at Dutch Square Center is delivered turnkey, from the availability check through to removal at the end of the flight.
Every format at Dutch Square Center is quoted with exact sizes, print specifications, and bleed requirements, so your designer can build artwork correctly the first time. The sizes listed above are typical for this class of property in Columbia, SC.
Fixture dimensions vary between centers, so treat published sizes as a guide and work from the confirmed spec sheet we send with your proposal for Dutch Square Center before going to print.
If your goal at Dutch Square Center is awareness, weight the buy toward large static formats. If your goal is a time-boxed promotion, weight it toward digital loops that can be changed mid-flight.
Full pricing for every format and size at Dutch Square Center is available on the Dutch Square Center advertising rates page in Columbia, SC.
Columbia, SC. Dutch Square Center serves shoppers across the Columbia and the surrounding South Carolina market.
Inventory at Dutch Square Center moves quickly around holidays and back-to-school. Send us your dates and we will confirm what is available. Fourth-quarter inventory at Dutch Square Center is usually committed well before Black Friday, so holiday flights should be reserved in early autumn.
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